Writing advertising copy : how to write winning copy that boosts response rates and gets results

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Title:

Writing advertising copy : how to write winning copy that boosts response rates and gets results

Author:

Brooks, Pamela.

ISBN:

9780953985630

Personal Author:

Brooks, Pamela.

Publication Information:

Havant : Rowmark, 2002.

Physical Description:

ix, 102 pages ; 22 cm.

Series:

Easy step by step guide

Easy step by step guide.

General Note:

Cover title: Easy step by step guide to writing advertising copy.

Subject Term:

Advertising copy.

Advertising copy. (OCoLC)fst00797842

Added Title:

Easy step by step guide to writing advertising copy.

Copies:

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Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:VCPT	1:GEN-BOOK	000063508	659.132 BRO	1	Searching... Unknown
Searching... 1:VCSD	1:GEN-BOOK	000052397	659.132 BRO	1	Searching... Unknown
Searching... 1:VGCT	1:GEN-BOOK	000039134	659. 132	1	Searching... Unknown

A comprehensive guide to writing advertising copy, this text provides tips on how to identify the target audience; how to write advertisements, brochures, flyers and direct mail; and how to check that the copy is working once written.

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