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1. 
Cover image for Customer relationship management : concepts and technologies
Customer relationship management : concepts and technologies
by 
Buttle, Francis.
Format: 
Books
Publication Date 
2015
Excerpt: 
the benefits of investment in CRM Ideal as a core textbook by students on CRM or related courses such
Available: Copies:
2. 
Cover image for Relationship marketing : theory and practice
Relationship marketing : theory and practice
by 
Buttle, Francis.
Format: 
Books
Publication Date 
1996
Excerpt: 
. Financial advisers and savings and investment products / Christine Ennew and Mary Hartley -- 10. Airlines
Available: Copies:
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