Moments of truth

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Moments of truth

Title:

Moments of truth

Author:

Carlzon, Jan.

ISBN:

9780060915803

Personal Author:

Publication Information:

New York : HarperCollins, 1989.

Physical Description:

xiii, 135 p. ; 21 cm.

General Note:

"HarperPerennial"

Originally published: Ballinger, 1987.

Cover subtitle: New strategies for today's customer-driven economy.

On cover: Foreword by Tom Peters.

Corporate Subject:

Scandinavian Airlines System -- Management.

Subject Term:

Aeronautics, Commercial -- Sweden -- Management.

Airlines -- Sweden -- Management.

Corporate turnarounds -- Management.

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168015671841	387.7065485 C286M 1989	1	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168015671833	387.7065485 C286M 1989	2	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168015671882	387.7065485 C286M 1989	3	Searching... Unknown

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Summary

Summary

The president and CEO of Scandinavia Airlines (SAS) shows how to adapt to the new customer-driven economy.

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