Cover image for Zoom : the global race to fuel the car of the future
Title:
Zoom : the global race to fuel the car of the future
Author:
Carson, Iain.
ISBN:
9780141036724
Personal Author:
Publication Information:
London : Penguin, 2008.
Physical Description:
viii, 336 pages ; 20 cm
General Note:
Originally published: New York: Twelve, 2007.
Contents:
The terrible twins : cars and oil wrote the history of twentieth-century American capitalism -- Down and out in Detroit : how the car industry, the icon of American greatness in the last century, lost its way -- Big oil in big trouble : the world is not running out of oil, but America's oil giants are in trouble even so -- The parable of the Prius : how Toyota's culture propelled the once-provincial carmaker past GM to number one -- The axis of oil : oil's geopolitical complications arise from America's bipartisan addiction to oil -- The slumbering giant awakes : the great awakening of America to the dangers of oil addiction and global warming is pushing corporations to act -- but can big business really solve the problem? -- Crouching tiger, leaping dragon : Asia's rise could save, rather than destroy, the planet -- The juice and the jalopy : the same anarchic, amazing forces that brought us the Internet and telecom revolutions are now racing to develop the clean fuels and smart cars of tomorrow -- A call to arms : a grass-roots movement sweeping across America promises to overturn Washington's oil curse -- and level the playing field for clean energy and the car of the future.
Abstract:
"Visits to the boardrooms of oil executives and shows how some are fearlessly exploring new energy sources and designs. Elsewhere, Carson and Vaitheeswaran examine the alliances that are being formed to end our addiction to oil in both the West and the growing markets of China, India and Russia, as well as what Toyota can teach us." -- BACK COVER.
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