Cover image for Essentials of research design and methodology
Title:
Essentials of research design and methodology
Author:
Marczyk, Geoffrey R., 1964-
ISBN:
9780471470533
Personal Author:
Publication Information:
Hoboken, N.J. : John Wiley & Sons, 2005.
Physical Description:
xi, 290 p. ; 22 cm.
Series:
Essentials of behavioral science series
Series Title:
Essentials of behavioral science series
Abstract:
"Essentials of Research Design and Methodology contains practical information on how to design, and conduct scientific research in the behavioral and social sciences. This accessible guide covers basic to advanced concepts in a clear, concrete, and readable style." "The text offers students and practitioners in the behavioral sciences and related disciplines important insights into identifying research topics, variables, and methodological approaches. Data collection and assessment strategies, interpretation methods, and important ethical considerations also receive significant coverage in this user-friendly guide. Essentials of Research Design and Methodology is the only available resource to condense the wide-ranging topics of the field into a concise, accessible format for handy and quick reference."--BOOK JACKET.
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