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000IIE
Print
193. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2009
Excerpt: 
cultural and environmental uniqueness of any nation or region. The 14th edition reflects all the important
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194. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Electronic Resources
Publication Date 
2005
Excerpt: 
This edition contains an increase in coverage of technology's impact on the international market
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195. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2002
Excerpt: 
This 11th edition of "International Marketing" has an increase in the coverage of technology
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