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1. 
Cover image for Services marketing.
Services marketing.
by 
Bateson, John E. G.
Format: 
Books
Publication Date 
2011
Excerpt: 
. Focus on service processes -- 6. Considerations for services pricing -- 7: Effective service promotions
Available: Copies:
2. 
Cover image for Marketing principles and best practices
Marketing principles and best practices
Marketing principles and best practices
by 
Hoffman, K. Douglas.
Format: 
Books
Publication Date 
2005
Excerpt: 
communications with pricing strategy. Within the chapters, contributors identify best practices.
Available: Copies:
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