Cover image for The sourcebook for political communication research : methods, measures, and analytical techniques
Title:
The sourcebook for political communication research : methods, measures, and analytical techniques
Author:
Bucy, Erik P., 1963-
ISBN:
9780415964951

9780415884976

9780203938669
Personal Author:
Publication Information:
New York : Routledge, 2011.
Physical Description:
xxi, 583 p. : ill. ; 27 cm.
Series:
Communication series

Routledge communication series
Contents:
Machine generated contents note: 1.Advancing Methods and Measurement: Supporting Theory and Keeping Pace with the Modern Political Communication Environment / Erik P. Bucy -- I.SURVEY METHODOLOGY -- 2.Challenges and Opportunities of Panel Designs / Alyssa C. Morey -- 3.The Rolling Cross-Section: Design and Utility for Political Research / Kathleen Hall Jamieson -- 4.Political Communication Survey Research: Challenges, Trends, and Opportunities / Dannagal Goldthwaite Young -- II.SECONDARY ANALYSIS AND META-ANALYSIS -- 5.Secondary Analysis in Political Communication Viewed as a Creative Act / Jay D. Hmielowski -- 6.Comparing the ANES and NAES for Political Communication Research / Michael W. Wagner -- 7.The Implications and Consequences of Using Meta-Analysis for Political Communication / Nancy Burrell -- III.EXPERIMENTAL METHODS --

Contents note continued: 8.Experimental Designs for Political Communication Research: Using New Technology and Online Participant Pools to Overcome the Problem of Generalizability / Shanto Iyengar -- 9.Expressing versus Revealing Preferences in Experimental Research / Adam Seth Levine -- 10.The Face as a Focus of Political Communication: Evolutionary Perspectives and the Ethological Method / Marc Mehu -- 11.Multi-Stage Experimental Designs in Political Communication Research / Michael Pfau -- IV.CONTENT ANALYSIS -- 12.Image Bite Analysis of Political Visuals: Understanding the Visual Framing Process in Election News / Erik P. Bucy -- 13.Identifying Frames in Political News / James N. Druckman -- 14.Content Analysis in Political Communication / William L. Benoit -- V.DISCOURSE ANALYSIS -- 15.The Use of Focus Groups in Political Communication Research / Sharon E. Jarvis -- 16.Genealogy of Myth in Presidential Rhetoric / Oscar Giner -- VI.NETWORK AND DELIBERATION ANALYSIS --

Contents note continued: 17.Methods for Analyzing and Measuring Group Deliberation / Jennifer Stromer-Galley -- 18.Porous Networks and Overlapping Contexts: Methodological Challenges in the Study of Social Communication and Political Behavior / Scott D. McClurg -- VII.COMPARATIVE POLITICAL COMMUNICATION -- 19.Mediatization of Politics: Toward a Conceptual Framework for Comparative Research / Jesper Stromback -- 20.International Applications of Agenda-Setting Theory's Acapulco Typology / Hyun Ban -- 21.Political Communication across the World: Methodological Issues Involved in International Comparisons / Lynda Lee Kaid -- VIII.STATISTICAL TECHNIQUES -- 22.Expanding the Use of Structural Equation Modeling (SEM) in Political Communication / Heather L. LaMarre -- 23.Mediation and the Estimation of Indirect Effects in Political Communication Research / Teresa A. Myers -- 24.Time Series Analysis and the Study of Political Communication / Adam F. Simon -- IX.MEASUREMENT --

Contents note continued: 25.Concept Explication in the Internet Age: The Case of Political Interactivity / Saraswathi Bellur -- 26.Beyond Self-Report: Using Latency to Respond to Model the Question Answering Process on Web-Based Public Opinion Surveys / John E. Newhagen -- 27.What the Body Can Tell Us About Politics: The Use of Psychophysiological Measures in Political Communication Research / Samuel D. Bradley -- CONCLUSION -- 28.Looking Back and Looking Forward: Observations on the Role of Research Methods in the Rapidly Evolving Field of Political Communication / Jack M. McLeod.
Abstract:
The contents herein cover the major analytical techniques used in political communication research, including surveys, experiments, content analysis, discourse analysis (focus groups and textual analysis), network and deliberation analysis, comparative study designs, statistical analysis, and measurement issues. It also includes such innovations as the use of advanced statistical techniques, and addresses digital media as a means through which to disseminate as well as study political communication. It considers the use of methods adapted from other disciplines, such as psychology, sociology, and neuroscience. --from publisher description.
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