
Low cost marketing
Title:
Low cost marketing
Author:
Jay, Ros.
ISBN:
9780273604396
Personal Author:
Publication Information:
London : Institute of Management Foundation/Pitman, 1994.
Physical Description:
xiii, 205 pages : illustrations ; 24 cm.
Series:
The Institute of Management Foundation/Pitman Publishing for better business performance
Better business performance.
General Note:
Includes index.
Subject Term:
Added Corporate Author:
Electronic Access:
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008800468&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA