The truth about email marketing

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The truth about email marketing

Title:

The truth about email marketing

Author:

Jenkins, Simms.

ISBN:

9780273722298

Personal Author:

Jenkins, Simms.

Publication Information:

Harlow : Pearson Prentice Hall, 2009.

Physical Description:

xiv, 202 pages ; 22 cm

Subject Term:

Internet marketing.

Electronic mail messages.

Electronic mail messages. (OCoLC)fst00907328

Internet marketing. (OCoLC)fst00977272

Electronic Access:

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017149799&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2769218&custom_att_2=simple_viewer

Copies:

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Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:RCPTA	1:GEN-BOOK	000135163	658.872 JEN	1	Searching... Unknown
Searching... 1:VGPTA	1:GEN-BOOK	000135165	658.872 JEN	1	Searching... Unknown

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Summary

Summary

This work is organised into 12 sections, including 'The Truth About Why Email Works', 'The Truth About Organising an Email Department', 'The Truth About Creating and Growing a List', 'The Truth About Getting Into and Optimising the Inbox', 'The Truth About Privacy' and 'The Truth About Where Email is Headed'.

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