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1. 
Cover image for Good works! : marketing and corporate initiatives that build a better world-- and the bottom line
Good works! : marketing and corporate initiatives that build a better world-- and the bottom line
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2012
Excerpt: 
growBusinesspeople who mix cause and commerce are often portrayed as either opportunistic corporate "causewashers
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2. 
Cover image for Marketing management
Marketing management
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2003
Excerpt: 
developments in global marketing. It provides coverage of how the World Wide Web and e-commerce are
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