by
Lee, Nancy, 1932-
Format:
Books
Publication Date
2011
Excerpt:
Related to Pricing Strategies -- Chapter Summary -- Research Highlight. Formative Research: Decreasing Use
by
Kotler, Philip.
Format:
Books
Publication Date
2010
Excerpt:
-- Pricing : understanding and capturing customer value -- Pricing strategies -- Marketing channels
by
Kotler, Philip.
Format:
Books
Publication Date
2010
Excerpt:
products -- Internal marketing -- Pricing products : pricing considerations, approaches, and strategy
by
Kotler, Philip.
Format:
Books
Publication Date
2009
Excerpt:
strategy -- Designing and managing services -- Developing pricing strategies and programs -- pt. 6
by
Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Format:
Books
Publication Date
2006
Excerpt:
Services -- Chapter 14 -- Developing Pricing Strategies & Programs -- Part VI. Delivering Value: Chapter 15
by
Kotler, Philip.
Format:
Books
Publication Date
2006
Excerpt:
managing products -- Internal marketing -- Building customer loyalty through quality -- Pricing products
by
Kotler, Philip.
Format:
Books
Publication Date
2006
Excerpt:
-product development and product life-cycle strategies -- Pricing products : pricing considerations and strategies
by
Kotler, Philip.
Format:
Books
Publication Date
2004
Excerpt:
-- New-product development and product life-cycle strategies -- Pricing considerations and approaches
by
Kotler, Philip.
Format:
Books
Publication Date
2003
Excerpt:
Pricing Strategies and Programs -- pt. IV. Managing and Delivering Marketing Programs -- 14. Designing and
by
Kotler, Philip.
Format:
Books
Publication Date
2003 2002
Excerpt:
managing products -- Internal marketing -- Building customer loyalty through quality -- Pricing products
by
Kotler, Philip.
Format:
Electronic Resources
Publication Date
2001
Excerpt:
considerations and approaches -- Pricing products: pricing strategies -- Distribution channels and logistics
by
Kotler, Philip.
Format:
Books
Publication Date
1999
Excerpt:
. Building customer loyalty through quality. -- 12. Pricing products : pricing considerations, approaches
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