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00IIE
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1. 
Cover image for Marketing 3.0 : from products to customers to the human spirit
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
consumers -- Marketing the values to the employees -- Marketing the values to the channel partners
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2. 
Cover image for Value-added public relations : the secret weapon of integrated marketing
by 
Harris, Thomas L., 1931-
Format: 
Books
Publication Date 
1998
Excerpt: 
Value-added public relations : the secret weapon of integrated marketing / Harris, Thomas L., 1931-
Available: Copies:
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