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1.

Cover image for Strategic marketing management cases

Strategic marketing management cases

by

Cravens, David W.

Format:

Electronic Resources

Publication Date

2002

Excerpt:

Strategic marketing management cases / Cravens, David W.

Available: Copies:

2.

Cover image for MKTG 5.

by

Lamb, Charles W.

Format:

Books

Publication Date

2012

Excerpt:

A student's textbook in marketing management.

Available: Copies:

3.

Cover image for Introduction to marketing

Introduction to marketing

by

McDaniel, Carl, Jr., 1941-

Format:

Books

Publication Date

2011

Excerpt:

channels -- Supply chain management -- Retailing -- Promotional planning for competitive advantage

Available: Copies:

4.

Cover image for Marketing

by

Lamb, Charles W.

Format:

Books

Publication Date

2010

Excerpt:

Marketing -- South Africa -- Management.

Available: Copies:

5.

Cover image for Marketing

by

Lamb, Charles W.

Format:

Books

Publication Date

2008

Excerpt:

Marketing -- South Africa -- Management.

Available: Copies:

6.

Cover image for Introduction to marketing

Introduction to marketing

by

Lamb, Charles W.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2006 2005

Excerpt:

Marketing -- Management.

Available: Copies:

7.

Cover image for Marketing

by

Lamb, Charles W.

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html

Format:

Books

Publication Date

2004

Excerpt:

Marketing -- Management.

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8.

Cover image for Marketing

by

Lamb, Charles W.

Format:

Electronic Resources

Publication Date

2002

Excerpt:

Marketing -- Management.

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9.

Cover image for Essentials of marketing

Essentials of marketing

by

Lamb, Charles W.

Format:

Books

Publication Date

2001

Excerpt:

Marketing -- Management.

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10.

Cover image for Marketing

by

Lamb, Charles W.

Format:

Books

Publication Date

2000

Excerpt:

Marketing -- South Africa -- Management.

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