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000IIE
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2. 
Cover image for Principles of service marketing and management
by 
Lovelock, Christopher H.
Format: 
Books
Publication Date 
2002
Excerpt: 
Time -- ch. 12. Creating Value Through Productivity and Quality -- ch. 13. Balancing Demand and
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3. 
Cover image for Services marketing
by 
Lovelock, Christopher H.
Format: 
Books
Publication Date 
1996
Excerpt: 
Palmas Resort -- Ch. 7. Creating and Delivering Services -- Ch. 8. Adding Value to Core Products with
Available: Copies:
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