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1. 
Cover image for Price management
by 
Machado, Ricardo.
Format: 
Books
Publication Date 
2013
Excerpt: 
The nature and role of pricing in the organisation -- Value -- The role of price in the marketing
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2. 
Cover image for Marketing success stories : South African case studies
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2008
Excerpt: 
Solidarity -- Debonairs Pizza -- The Hotdog Café Story -- Low-cost airlines -- Value-based competiton in the
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