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1. 
Cover image for Market segmentation : how to do it and how to profit from it
Market segmentation : how to do it and how to profit from it
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2012
Excerpt: 
Market segmentation : how to do it and how to profit from it / McDonald, Malcolm.
Available: Copies:
2. 
Cover image for Market segmentation : how to do it, how to profit from it
Market segmentation : how to do it, how to profit from it
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2004
Excerpt: 
Market segmentation : how to do it, how to profit from it / McDonald, Malcolm.
Available: Copies:
3. 
Cover image for Marketing plans that work
Marketing plans that work
by 
McDonald, Malcolm.
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001043345.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012930759&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/els031/2001043345.html
Format: 
Books
Publication Date 
2002
Excerpt: 
-business strategies, especially those integrating new marketing technologies, will profit tremendously from Marketing
Available: Copies:
4. 
Cover image for Marketing plans : how to prepare them, how to use them
Marketing plans : how to prepare them, how to use them
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
1999
Excerpt: 
assessment of a company's business plan, to the steps necessary to ensure a company achieves its profit
Available: Copies:
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