Search Results for Public relations

3 Results Found

000IIE

Wells, William, 1926-

Format:

Books

Publication Date

2006

Excerpt:

, events, and sponsorships -- 17. Public relations -- 18. Special advertising situations -- 19. Evaluation

Available: Copies:

Wells, William, 1926-

Format:

Books

Publication Date

2003

Excerpt:

-- pt. 5. Integrating marketing communication elements -- Sales promotion -- Public relations -- Retail

Available: Copies:

Wells, William, 1926-

Format:

Books

Publication Date

2000 1999

Excerpt:

. Promotions. 16. Public Relations. 17. Retail and Business-to-Business Advertising. 18. International

Available: Copies:

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