Search Results for Consumers.

IIE

Switch to list view

Switch to thumbnail view

Select an Action

2 Results Found

Subscribe to search results

1

00IIE

Print

1.

Personifying a brand campaign : a case study : the evaluation of the 'My Spar' campaign strategy and consumer perceptions of the media execution of the campaign

Personifying a brand campaign : a case study : the evaluation of the 'My Spar' campaign strategy and consumer perceptions of the media execution of the campaign

by

O'Brien, Kyle.

Format:

Manuscript

Publication Date

2013

Excerpt:

and consumer perceptions of the media execution of the campaign / O'Brien, Kyle.

Available: Copies:

2.

Personifying a brand campaign : the evaluation of the 'MySpar' campaign strategy and consumer perceptions of the media execution of the campaign

Personifying a brand campaign : the evaluation of the 'MySpar' campaign strategy and consumer perceptions of the media execution of the campaign

by

O'Brien, Kyle.

Format:

Manuscript

Publication Date

2013

Excerpt:

Personifying a brand campaign : the evaluation of the 'MySpar' campaign strategy and consumer

Available: Copies:

Select an Action

1

Limit Search Results

Copyright 2020 Sirsi Corporation - Portfolio Version 5.0.2