The lean enterprise : how corporations can innovate like startups
Title:
The lean enterprise : how corporations can innovate like startups
Author:
Owens, Trevor author.
ISBN:
9781118852170
Personal Author:
Physical Description:
xx, 236 pages ; 24 cm
General Note:
Includes index.
Contents:
Machine generated contents note: ch. 1 Roadmap: Introducing the Lean Enterprise -- ch. 2 Strategy -- ch. 3 Corporate Structure -- ch. 4 Compensation -- ch. 5 Vision: The Innovation Thesis -- ch. 6 Lean Enterprise Process -- ch. 7 Experimental Methods -- ch. 8 Innovation Accounting -- ch. 9 Incubate Internally -- ch. 10 Acquire Early -- ch. 11 Invest When You Can't Acquire -- ch. 12 Innovation Flow.
Abstract:
Even in a tough economic climate, the startup business community has found a way to create innovative, game-changing products in shockingly short timeframes. So why should larger, more established companies take notice? Because they have everything to gain when they examine and adopt the strategies, tools, and attitudes of these smaller competitors. 'The lean enterprise' presents a groundbreaking design to revolutionise larger organisations, one that draws on the ingenious tenets and practices espoused by the startup community. The guidelines in this book will help companies shake the lethargy, bureaucracy, and power struggles that plague large organizations and hold them back from true innovation. At the heart of this resource is a comprehensive, practical approach based on methods, timetables, compensation, financial investment, and case studies that reveal the startup mentality. Respected thought leaders in lean startup methodologies, the authors cover successful enterprise development, development innovation labs, corporate venture arms, and acquisition and integration of startups.
Added Author: