IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
2 Results Found Subscribe to search results
00IIE
Print
1. 
Cover image for Marketing management : knowledge and skills
Marketing management : knowledge and skills
by 
Peter, J. Paul.
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00026735.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00026735.html
Format: 
Books
Publication Date 
2001
Excerpt: 
Marketing management : knowledge and skills / Peter, J. Paul.
Available: Copies:
2. 
Cover image for A preface to marketing management
A preface to marketing management
A preface to marketing management
by 
Peter, J. Paul.
Format: 
Books
Publication Date 
1997
Excerpt: 
. Product strategy -- 7. New product planning and development -- 8. Promotion strategy : advertising and
Available: Copies:
Limit Search Results
Access Level
Author
Format
Item Category 1
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Item Available
Advanced Search Location