Designing and managing a research project : a business student's guide

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Title:

Designing and managing a research project : a business student's guide

Author:

Polonsky, Michael J. author.

ISBN:

9781452276564

Personal Author:

Polonsky, Michael J. author.

Edition:

Third edition

Physical Description:

xv, 330 pages ; 26 cm

General Note:

Revised edition of the authors' Designing and managing a research project published in 2005.

Subject Term:

Business -- Research -- Methodology.

Added Author:

Waller, David S.,

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:UNKNOWN	33168020384117	650.072 P778D 2015	1	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168025800414	650.072 P778D 2015	2	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168025751104	650.072 P778D 2015	3	Searching... Unknown

Designing and Managing a Research Project: A Business Student's Guide, Third Edition is a practical, step-by-step guide that shows business students how to successfully conduct a research project, from choosing the topic to presenting the results. The authors have applied their many years of experience in supervising student projects to provide examples of actual research problems and to offer practical solutions. Unique to this book is the inclusion of chapters on topics such as supervision, group work and ethics, and both qualitative and quantitative data analysis, with links provided to a range of online resources, as well as examples from student projects.

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