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1. 
Cover image for Destination brands : managing place reputation
Destination brands : managing place reputation
by 
Morgan, Nigel.
Format: 
Books
Publication Date 
2011
Excerpt: 
leading household brand names in an effort to differentiate themselves and emotionally connect with
Available: Copies:
2. 
Cover image for Destination branding : creating the unique destination proposition
Destination branding : creating the unique destination proposition
by 
Morgan, Nigel.
Format: 
Books
Publication Date 
2010
Excerpt: 
similar to those of leading household brand names in an effort to differentiate themselves and to
Available: Copies:
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