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1.

Cover image for Marketing warfare

Marketing warfare

Marketing warfare

by

Ries, Al.

Format:

Books

Publication Date

1986

Excerpt:

Marketing warfare / Ries, Al.

Available: Copies:

2.

Cover image for Bottom-up marketing

Bottom-up marketing

Bottom-up marketing

by

Ries, Al.

Format:

Books

Publication Date

2025 2024 2023 2022 2021

Excerpt:

Bottom-up marketing / Ries, Al.

Available: Copies:

3.

Cover image for War in the boardroom : why left-brain management and right-brain marketing don't see eye-to-eye--and what to do about it

War in the boardroom : why left-brain management and right-brain marketing don't see eye-to-eye--and what to do about it

by

Ries, Al.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0827/2008038182.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-d.html

Format:

Books

Publication Date

2009

Excerpt:

--and what to do about it / Ries, Al.

Available: Copies:

4.

Cover image for The origin of brands : how product evolution creates endless possibilities for new brands

The origin of brands : how product evolution creates endless possibilities for new brands

The origin of brands : how product evolution creates endless possibilities for new brands

by

Ries, Al.

Format:

Books

Publication Date

2005 2004

Excerpt:

Ries, Al.

Available: Copies:

5.

Cover image for The origin of brands : discover the natural laws of product innovation and business survival

The origin of brands : discover the natural laws of product innovation and business survival

The origin of brands : discover the natural laws of product innovation and business survival

by

Ries, Al.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0910/2004042466-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0910/2004042466-d.html

Format:

Books

Publication Date

2004

Excerpt:

Ries, Al.

Available: Copies:

6.

Cover image for The 22 immutable laws of branding

The 22 immutable laws of branding

by

Ries, Al.

Format:

Books

Publication Date

2003 1999

Excerpt:

The 22 immutable laws of branding / Ries, Al.

Available: Copies:

7.

Cover image for The fall of advertising and the rise of PR

The fall of advertising and the rise of PR

The fall of advertising and the rise of PR

by

Ries, Al.

Format:

Books

Publication Date

2002

Excerpt:

The fall of advertising and the rise of PR / Ries, Al.

Available: Copies:

8.

The 22 immutable laws of branding : how to build a product or service into a world-class brand

The 22 immutable laws of branding : how to build a product or service into a world-class brand

by

Ries, Al.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0910/2003267314-b.html
Publisher description http://catdir.loc.gov/catdir/description/hc042/2003267314.html

Format:

Books

Publication Date

2002

Excerpt:

/ Ries, Al.

Available: Copies:

9.

Cover image for The fall of advertising and the rise of PR

The fall of advertising and the rise of PR

The fall of advertising and the rise of PR

by

Ries, Al.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009858662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009858662&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/hc042/2002023294.html

Format:

Books

Publication Date

2002

Excerpt:

The fall of advertising and the rise of PR / Ries, Al.

Available: Copies:

10.

Cover image for Positioning : the battle for your mind

Positioning : the battle for your mind

Positioning : the battle for your mind

by

Ries, Al.

Table of contents http://catdir.loc.gov/catdir/toc/fy0715/2007298065.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1907822&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0745/2007298065-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1412/2007298065-d.html

Format:

Books

Publication Date

2001

Excerpt:

Positioning : the battle for your mind / Ries, Al.

Available: Copies:

11.

Cover image for The 11 immutable laws of Internet branding

The 11 immutable laws of Internet branding

by

Ries, Al.

Format:

Books

Publication Date

2000

Excerpt:

The 11 immutable laws of Internet branding / Ries, Al.

Available: Copies:

12.

Cover image for The 22 immutable laws of branding

The 22 immutable laws of branding

The 22 immutable laws of branding

by

Ries, Al.

Format:

Books

Publication Date

2000 1999

Excerpt:

The 22 immutable laws of branding / Ries, Al.

Available: Copies:

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