THIS IS SERVICE DESIGN THINKING : Basics, Tools, Cases
Title:
THIS IS SERVICE DESIGN THINKING : Basics, Tools, Cases
Author:
Stickdorn, Marc, author.
ISBN:
9781118156308
Personal Author:
Physical Description:
373 pages : illustrations ; 24 cm
Contents:
Introduction -- What is service design? -- Who are these service designers? -- How does service design work? -- What are the tools of service design? -- Applied service design -- Deep service design thinking.
Abstract:
"Twenty-three authors from the global service design community invested their knowledge, experience and passion to create this ... book. It introduces service design thinking to beginners and students, and will be a valuable resource for consultants, marketers, innovators and design professionals."--Cover.
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