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00IIE
Print
1. 
Cover image for Promo 2
Promo 2
by 
O'Guinn, Thomas.
Format: 
Books
Publication Date 
2013
Excerpt: 
Sales promotion -- Management.
Available: Copies:
2. 
Cover image for Advertising and promotions : an integrated brand approach
Advertising and promotions : an integrated brand approach
by 
Semenik, Richard J.
Format: 
Books
Publication Date 
2012
Excerpt: 
digital/interactive media -- Integrated brand promotion -- Sales promotion, point-of-purchase advertising
Available: Copies:
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