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1. 
Cover image for Business marketing management : B2B
by 
Hutt, Michael D.
Format: 
Books
Publication Date 
2007
Excerpt: 
Promotion -- Business Marketing Communications: Managing the Personal Selling Function -- Controlling
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2. 
Cover image for Business marketing management : a strategic view of industrial and organizational markets
by 
Hutt, Michael D.
Format: 
Books
Publication Date 
2004
Excerpt: 
. -- 17. Business marketing communications: managing the personal selling function. -- 18. Controlling
Available: Copies:
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