Internet marketing for entrepreneurs : using Web strategy for business success / Houston, Jonathan.

Strategy in action : the execution, politics, and payoff of business planning / Yavitz, Boris.

-- Chapter13: Strategy choice -- Part III: Strategy implementation -- Chapter 14: Strategy implementation and

1. Information Systems in Business -- 2. Computers and Their Business Applications -- 3. Data and

Crafting and executing strategy : the quest for competitive advantage: concepts and cases /

International business : competing in the global marketplace / Hill, Charles W. L., author.

1.OverView of Strategic marketing -- 2.Ananlysis of the external marketing or business environment

environmental analysis -- Part II. Strategy formulation. 6. Strategy formulation: long-term goals and generic

Managerial accounting, finance and strategy : question book / Van Romburgh, Henriette, author

Business logistics.

-to-one marketing and mass customisation -- Business-to-business marketing -- Stakeholders in relationship marketing

ecosystem -- Business models and strategies -- The direct response and database foundations of internet