advertising and sales promotions, 9) Public relations and personal selling, 10) The role of customer service

advertising -- Public relations and selling -- Public relations and research -- The practice of public

-Mail Technologies -- E-Business Revenue Models -- Selling to Consumers Online -- Selling to Businesses Online

responsibility by retailers; the use of technology and analytical methods for decision-making; globalization of

Introduction to electronic commerce -- Technology infrastructure : the Internet and the World Wide