Search Results for Word-of-mouth advertising.

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Marketing communication : an integrated approach

Koekemoer, Ludi.

Format:

Books

Publication Date

2020

Excerpt:

-- Advertising -- Advertising creativity -- Advertising media and media planning -- Personal selling -- Shopper

Available: Copies:

Marketing communication : an integrated approach

Koekemoer, Ludi.

Format:

Books

Publication Date

2014

Excerpt:

-- Advertising -- Advertising creativity -- Advertising media and media planning -- Personal selling -- Shopper

Available: Copies:

Advertising, promotion, and other aspects of integrated marketing communications

Shimp, Terence A.

Format:

Books

Publication Date

2014

Excerpt:

Advertising, promotion, and other aspects of integrated marketing communications / Shimp, Terence A.

Available: Copies:

Creative strategy in advertising

Drewniany, Bonnie L., author.

Format:

Books

Publication Date

2014

Excerpt:

Creative strategy in advertising / Drewniany, Bonnie L., author.

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Advertising and sales promotion

Koekemoer, Ludi.

Format:

Books

Publication Date

2014

Excerpt:

Advertising and sales promotion / Koekemoer, Ludi.

Available: Copies:

Advertising, promotion, and other aspects of integrated marketing communications

Shimp, Terence A.

Format:

Books

Publication Date

2013

Excerpt:

Advertising, promotion, and other aspects of integrated marketing communications / Shimp, Terence A.

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Secrets of word-of-mouth marketing : how to trigger exponential sales through runaway word of mouth

Silverman, George, 1942-

Format:

Books

Publication Date

2011

Excerpt:

Secrets of word-of-mouth marketing : how to trigger exponential sales through runaway word of mouth /

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Integrated marketing communications in advertising and promotion

Shimp, Terence A.

Format:

Books

Publication Date

2010

Excerpt:

Integrated marketing communications in advertising and promotion / Shimp, Terence A.

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Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers

Cakim, Idil Miriam, 1974-

Format:

Books

Publication Date

2010

Excerpt:

Word-of-mouth advertising.

Available: Copies:

10.

Marketing management

Kotler, Philip.

Table of contents Kostenfrei
E-book - Full text Myilibrary. You can only view this e-book online and not download it
Table of contents http://catdir.loc.gov/catdir/toc/ecip087/2008000337.html

Format:

Books

Publication Date

2009

Excerpt:

-- Managing, word of mouth, and personal selling -- pt. 8. Creating successful long-term growth -- Introducing

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11.

Connected marketing : the viral, buzz and word of mouth revolution

Kirby, Justin.

Format:

Books

Publication Date

2006

Excerpt:

Word-of-mouth advertising.

Available: Copies:

12.

Grapevine : the new art of word-of-mouth marketing

Balter, Dave.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0720/2005048942-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0720/2005048942-d.html

Format:

Books

Publication Date

2005

Excerpt:

Grapevine : the new art of word-of-mouth marketing / Balter, Dave.

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