by
Gibson-van der Walt
Format:
Books
Publication Date
2020
Excerpt:
Design matters a brand, its personality and the workspace. / Gibson-van der Walt
by
Dahl, Stephan, author.
Format:
Books
Publication Date
2015
Excerpt:
Overview -- Learning Outcomes -- Anthropomorphic Marketing -- From Hard Sell to Brand Personality and Brand
by
Choi, Tsan-Ming, editor.
Format:
Books
Publication Date
2014
Excerpt:
-Ming Choi -- Fashion brand personality and advertisement response : incorporating a symbolic interactionist
by
Blythe, Jim.
Format:
Books
Publication Date
2013
Excerpt:
Contents note continued: Introduction -- Personality -- Approaches to studying personality -- Type
by
Goldman, Jeremy.
Format:
Books
Publication Date
2013
Excerpt:
Going social : excite customers, generate buzz, and energize your brand with the power of social
by
Tag, Nancy R.
Format:
Books
Publication Date
2012
Excerpt:
of AdSpeak: Sharpen Your Tongue... -- Brand Identity and Equity -- "Ownability" -- Brand Personality
by
Dutta, Kirti.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html
Format:
Books
Publication Date
2012
Excerpt:
Brand management : Principles and Practices / Dutta, Kirti.
by
Bhargava, Rohit.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0812/2008008582.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-d.html
Format:
Books
Publication Date
2008
Excerpt:
Personality not included : why companies lose their authenticity--and how great brands get it back /
by
Bhargava, Rohit.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0812/2008008582.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0814/2008008582-d.html
Format:
Books
Publication Date
2008
Excerpt:
Personality not included : why companies lose their authenticity--and how great brands get it back /
by
Heller, Steven.
Format:
Books
Publication Date
2008
Excerpt:
personality ; Socialist realism ; The "new openness" -- The communist Chinese : The great helmsman ; Red style
by
Post, Karen.
Format:
Books
Publication Date
2005
Excerpt:
Brand name products -- Marketing.
by
Perry, Alycia.
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2002152803.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2002152803.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2002152803.html
Format:
Books
Publication Date
2003
Excerpt:
Before the brand : creating the unique DNA of an enduring brand identity / Perry, Alycia.