Research in consumer behavior. Vol. 10 / Belk, Russell W.

Online consumer behavior : theory and research in social media, advertising, and e-tail / Close

Handbook of marketing scales : multi-item measures for marketing and consumer behavior research /

Research in consumer behavior ;

Consumer behavior.

Consumer behavior / Schiffman, Leon G., author.

Consumers -- Attitudes.

-- 5. Advertising, integrated brand promotion, and consumer behavior -- 6. Market segmentation

Consumer behavior / Schiffman, Leon G. (DE-588)154336181

-- Understanding the marketplace -- Consumer behavior -- Business-to-business marketing -- Global marketing

Handbook of research on marketing and corporate social responsibility / Hill, Ronald Paul, editor

Consumer behaviour : global and Southern African perspectives / Schiffman, Leon G.