Branding in Ponzi Investment Scheme

The effects of rebranding the celebrity brand, using Miley Cyrus as a case study

To compare the intended brand identity and the perceived and experienced brand image of South African National Parks (SANPARKS) brand by conducting a comparative thematic content analysis amongst SANPARKS' employees as well as a selected group of SANPARKS' consumers

Music and its relevance to brand personality amongst the female youth market

Selfies : an opportunity for personal branding through immediate visual communication on Facebook

Long boarding and PEG : integrated brand communication tools and their effectiveness in growing a brand

Hey, what board is that? : an auto/ethnographic exploration : the trends and purchase desicions among longboarders and the benefits for brands who facilitate them

Brand building beyond advertising : exploring the engaging effects of various brand communication platforms through participatory action research

An exploration of branding within the Durban underground music industry

An explorative study into the church marketing and branding of the Christian church

The importance of eco-labelling a sustainable tourism destination

Goalkeepers are amazing people : identity branding as a way of building brand equity : an OBO case study