by
Kotler, Philip.
Books24x7 http://www.books24x7.com/marc.asp?bookid=12771
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=152701
ebrary http://site.ebrary.com/id/10299243
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=82571
MyiLibrary http://www.myilibrary.com?id=36368
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=152701
ebrary http://site.ebrary.com/id/10299243
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=82571
MyiLibrary http://www.myilibrary.com?id=36368
Format:
Electronic Resources
Publication Date
2003
Excerpt:
Marketing Insights from A to Z; Preface; Introduction; Contents; Advertising; Brands; Business
by
Kotler, Philip.
Format:
Electronic Resources
Publication Date
2001
Excerpt:
management -- Retailing and wholesaling -- Integrated marketing communications strategy -- Advertising, sales