by
Callingham, Martin.
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Format:
Electronic Resources
Publication Date
2004
Excerpt:
Market intelligence : how and why organizations use market research / Callingham, Martin.
by
Kolb, Bonita M.
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=435383
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Sage Research Methods http://SRMO.sagepub.com/view/marketing-research/SAGE.xml
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Sage Research Methods http://SRMO.sagepub.com/view/marketing-research/SAGE.xml
Format:
Electronic Resources
Publication Date
2008
Excerpt:
Marketing research : a practical approach / Kolb, Bonita M.
by
Etzel, Michael J.
Format:
Electronic Resources
Publication Date
2007
Excerpt:
-- Global markets and marketing -- Identifying and selecting markets. Consumer markets and buying behavior
by
Gettins, Dominic.
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Electronic Resources
Publication Date
2006
Excerpt:
Rule One: Know Your Target Market; Rule Two: Do Research; Rule Three: Answer The Brief; Rule Four
by
Cateora, Philip R.
Format:
Electronic Resources
Publication Date
2005
Excerpt:
marketing research -- Emerging markets -- Multinational market regions and market groups -- Global marketing
by
Novelli, Marina.
Format:
Electronic Resources
Publication Date
2005
Excerpt:
Ivona -- Research tourism : professional travel for useful discoveries / Angela Benson -- Small ship
by
Tellis, Gerard J., 1950-
SAGE knowledge eBook available for UOIT via SAGE. Click link to access
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Table of contents http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html
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Table of contents http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html
Format:
Electronic Resources
Publication Date
2004
Excerpt:
pt. II. Findings from market studies : when and how much advertising works -- 6. Market effects of
by
Arens, William F.
Format:
Electronic Resources
Publication Date
2002
Excerpt:
segmentation and the marketing mix: determinants of advertising strategy -- Research: gathering information for
by
Luther, William M.
Format:
Electronic Resources
Publication Date
2001
Excerpt:
Controls and Market Research to Complete the Loop.
by
Kotler, Philip.
Format:
Electronic Resources
Publication Date
2001
Excerpt:
markets and consumer buyer behavior -- Business markets and business buyer behavior -- Market segmentation
by
Sudman, Seymour.
Format:
Electronic Resources
Publication Date
1998
Excerpt:
Marketing research : a problem-solving approach / Sudman, Seymour.
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