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2. 
Cover image for Drawing parallels between the psychological motivations of spectating traditional sport to those of e-sports
Drawing parallels between the psychological motivations of spectating traditional sport to those of e-sports
Drawing parallels between the psychological motivations of spectating traditional sport to those of e-sports
by 
Barnardt, Bastiaan.
Format: 
Manuscript
Publication Date 
2014
Excerpt: 
Drawing parallels between the psychological motivations of spectating traditional sport to those of
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3. 
Cover image for Customer reactions to a sport event sponsorship : the 2012 Spar Women's 10 km challenge series, KZN
Customer reactions to a sport event sponsorship : the 2012 Spar Women's 10 km challenge series, KZN
Customer reactions to a sport event sponsorship : the 2012 Spar Women's 10 km challenge series, KZN
by 
De Kock, Kaitlin.
Format: 
Manuscript
Publication Date 
2012
Excerpt: 
Customer reactions to a sport event sponsorship : the 2012 Spar Women's 10 km challenge series, KZN /
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4. 
Cover image for How does challenger brand thinking enhance strategic sport sponsorship
How does challenger brand thinking enhance strategic sport sponsorship
How does challenger brand thinking enhance strategic sport sponsorship
by 
Loxton, Guy.
Format: 
Manuscript
Publication Date 
2009
Excerpt: 
How does challenger brand thinking enhance strategic sport sponsorship / Loxton, Guy.
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