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Marketing research

Burns, Alvin C., author.

04 http://www.gbv.de/dms/zbw/743888286.pdf

Format:

Regular print

Publication Date

2014

Excerpt:

Marketing research / Burns, Alvin C., author.

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Consumer culture theory

Arnould, Eric J., éditeur intellectuel.

Format:

Regular print

Publication Date

2023

Excerpt:

Consumer behavior -- Research.

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Handbook on place branding and marketing

Campelo, Adriana, editor.

Format:

Regular print

Publication Date

2017

Excerpt:

Handbook on place branding and marketing / Campelo, Adriana, editor.

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Innovation and growth : what do we know?

Thakor, Anjan V.

Format:

Regular print

Publication Date

2013

Excerpt:

Innovation Processes and New Product Development Projects: Operations and Marketing Research Perspectives

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Hospitality business development

Hassanien, Ahmed.

Format:

Regular print

Publication Date

2010

Excerpt:

-- Summary -- The business idea -- Target market -- People -- Marketing and advertising strategy -- Premises

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Advertising communications & promotion management

Rossiter, John R.

Table of contents http://swbplus.bsz-bw.de/bsz061199036inh.htm

Format:

Regular print

Publication Date

1997

Excerpt:

McGraw-Hill series in marketing.

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