Customer services -- Management.

strategy: Creating value for target customers -- Products, services, and brands: Building customer value

communication management -- Digital marketing -- Customer value and retention -- People, processes and physical

-Driven Strategy and Mix -- 7. Customer Value-Driven Marketing Strategy: Creating Value for Target Customers -- 8

the online age / Brian Sternthal -- Digital brand storytelling / Mohanbir Sawhney -- Branding services

products and personal services, and Marketing 4.0 maps out and authoritative approach to taking customers

system -- The bank-customer relationship -- Miscellaneous banking services -- Payment -- Payment systems

Computer service industry -- Customer services.

. Consumer-Driven Marketing Strategy -- 8. Products, Services, and Brands: Building Customer Value -- 9. New

Customer service / Cant, M. C. (Michael Colin), 1957-

Computer industry -- Customer services -- Management.

services operation delivery system -- Investing in staff -- Monitoring and controlling service provision