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1. 
Cover image for Advertising : concept and copy
Advertising : concept and copy
by 
Felton, George, 1947-
Format: 
Books
Publication Date 
2013
Excerpt: 
; Understanding Consumer Behavior ; Analyzing the Marketplace ; Defining Strategic Approaches ; Developing the
Available: Copies:
2. 
Cover image for Communication between cultures
Communication between cultures
by 
Samovar, Larry A.
Format: 
Books
Publication Date 
2013 2012
Excerpt: 
Individual -- 8. Verbal Messages: Language -- 9. Nonverbal Communication: The Messages of Action, Space, Time
Available: Copies:
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