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1. 
Cover image for Essentials of marketing communications
Essentials of marketing communications
Essentials of marketing communications
by 
Blythe, Jim.
Format: 
Books
Publication Date 
2006
Excerpt: 
Essentials of marketing communications / Blythe, Jim.
Available: Copies:
2. 
Cover image for Consumer behaviour
Consumer behaviour
by 
Blythe, Jim.
Format: 
Books
Publication Date 
2013
Excerpt: 
Consumer behaviour / Blythe, Jim.
Available: Copies:
3. 
Cover image for Consumer behaviour
Consumer behaviour
by 
Blythe, Jim
Format: 
Books
Publication Date 
2008
Excerpt: 
Consumer behaviour / Blythe, Jim
Available: Copies:
4. 
Cover image for Principles and practice of marketing
Principles and practice of marketing
by 
Blythe, Jim.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=017549247etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA
Format: 
Books
Publication Date 
2009
Excerpt: 
Principles and practice of marketing / Blythe, Jim.
Available: Copies:
5. 
Cover image for Marketing planning : strategy, environment and context
Marketing planning : strategy, environment and context
by 
Blythe, Jim.
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing planning : strategy, environment and context / Blythe, Jim.
Available: Copies:
6. 
Cover image for Business-to-business marketing management : a global perspective
Business-to-business marketing management : a global perspective
by 
Blythe, Jim.
Format: 
Books
Publication Date 
2005
Excerpt: 
Business-to-business marketing management : a global perspective / Blythe, Jim.
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