Search Results for Consumer behavior -- Psychological aspects.

|

|

|

Enable Accessibility Mode

|

Remember to clear the cache and close the browser window.

IIE Logo

Search Limit

Rooms Restriction Values

Search Field

Target Value

Limit Value

Restriction Value

Search For:

Advanced Search

IIE

Teaching and Learning
Library Events
Faculty of Commerce
Faculty of Humanities
Faculty of ICT
Faculty of Social Science
Distance Education

Switch to list view

Switch to thumbnail view

Select an Action

Place Hold(s)
Add to My Lists
Email
Print

21 Results Found

Subscribe to search results

1 2

000000000000IIE

Print

Select a list

Make this your default list.

The following items were successfully added.

There was an error while adding the following items. Please try again.

One or more items could not be added because you are not logged in.

1.

Cover image for Customer sense : how the 5 senses influence buying behavior

Customer sense : how the 5 senses influence buying behavior

by

Krishna, Aradhna.

Format:

Books

Publication Date

2013

Excerpt:

Marketing -- Psychological aspects.

Available: Copies:

2.

Cover image for Happy customers everywhere : how your business can profit from the insights of positive psychology

Happy customers everywhere : how your business can profit from the insights of positive psychology

by

Schmitt, Bernd.

Format:

Books

Publication Date

2012

Excerpt:

Consumption (Economics) -- Psychological aspects.

Available: Copies:

3.

Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail

Online consumer behavior : theory and research in social media, advertising, and e-tail

by

Close, Angeline, editor.

Format:

Books

Publication Date

2012

Excerpt:

Online consumer behavior : theory and research in social media, advertising, and e-tail / Close

Available: Copies:

4.

Cover image for Unconscious branding : how neuroscience can empower (and inspire) marketing

Unconscious branding : how neuroscience can empower (and inspire) marketing

by

Van Praet, Douglas.

Format:

Books

Publication Date

2012

Excerpt:

Consumer behavior -- Psychological aspects.

Available: Copies:

5.

Cover image for Bounded rationality and industrial organization

Bounded rationality and industrial organization

by

Spiegler, Ran.

Format:

Books

Publication Date

2011

Excerpt:

Consumption (Economics) -- Psychological aspects.

Available: Copies:

6.

Cover image for The buying brain : secrets for selling to the subconscious mind

The buying brain : secrets for selling to the subconscious mind

by

Pradeep, A. K., 1963-

Format:

Books

Publication Date

2010

Excerpt:

Marketing -- Psychological aspects.

Available: Copies:

7.

Cover image for Sensory marketing : research on the sensuality of products

Sensory marketing : research on the sensuality of products

by

Krishna, Aradhna.

Format:

Books

Publication Date

2010

Excerpt:

New products -- Psychological aspects.

Available: Copies:

8.

Cover image for Neuromarketing : exploring the brain of the consumer

Neuromarketing : exploring the brain of the consumer

by

Zurawicki, Leon.

Format:

Books

Publication Date

2010

Excerpt:

Marketing -- Psychological aspects.

Available: Copies:

9.

Cover image for The psychology of marketing : cross-cultural perspectives

The psychology of marketing : cross-cultural perspectives

by

Raab, Gerhard.

Format:

Books

Publication Date

2010

Excerpt:

Consumer behavior -- Psychological aspects.

Available: Copies:

10.

Cover image for The objects of affection : semiotics and consumer culture

The objects of affection : semiotics and consumer culture

by

Berger, Arthur Asa, 1933-

Format:

Books

Publication Date

2010

Excerpt:

Semiotics -- Psychological aspects.

Available: Copies:

11.

Cover image for Gravitational marketing : the science of attracting customers

Gravitational marketing : the science of attracting customers

by

Vee, Jimmy, 1975-

Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2007034467-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0743/2007034467-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0808/2007034467-b.html

Format:

Books

Publication Date

2008

Excerpt:

Marketing -- Psychological aspects.

Available: Copies:

12.

Cover image for Preattentive processing of web advertising

Preattentive processing of web advertising

by

Yoo, Chan Yun.

Table of contents only http://www.loc.gov/catdir/toc/ecip0717/2007018343.html

Format:

Books

Publication Date

2007

Excerpt:

Internet advertising -- Psychological aspects.

Available: Copies:

Select an Action

Place Hold(s)
Add to My Lists
Email
Print

1 2

Limit Search Results

Narrowed by:

Included

Library: 1:IIEMSA

Access Level

Author

Berger, Arthur Asa, 1933-

(2)

Krishna, Aradhna.

(2)

Albanese, Paul J.

(1)

Bauer, Joel, 1960-

(1)

Carbone, Lewis P.

(1)

Carù, Antonella.

(1)

Chaudhuri, Arjun.

(1)

Close, Angeline, editor.

(1)

(1)

(1)

Goldsmith, Ronald Earl.

(1)

Miller, Travis, 1977-

(1)

(1)

Pradeep, A. K., 1963-

(1)

(1)

Schmitt, Bernd.

(1)

(1)

Van Praet, Douglas.

(1)

Van Zutphen, Glenn.

(1)

Vee, Jimmy, 1975-

(1)

Wickstrom, Maurya.

(1)

Woodside, Arch G.

(1)

(1)

Zurawicki, Leon.

(1)

Format

(21)

Material Type

Language

(21)

Shelf Location

Publication Date

Subject

Consumer behavior.

(14)

Marketing -- Psychological aspects.

(10)

Consumer behavior -- Psychological aspects.

(5)

Consumption (Economics) -- Psychological aspects.

(3)

Consumers -- Psychology.

(2)

Neuromarketing.

(2)

Senses and sensation.

(2)

Shopping -- Psychological aspects.

(2)

Brand name products.

(1)

Consumer behavior -- Social aspects -- United States.

(1)

Consumer behavior -- Social aspects.

(1)

Consumer behavior -- United States.

(1)

Consumer's preferences -- Cross-cultural studies.

(1)

Consumers' preferences -- Psychological aspects -- United States.

(1)

Consumers' preferences.

(1)

Culture -- Semiotic models.

(1)

Customer services -- Evaluation.

(1)

Customer services -- Quality control.

(1)

Decision making.

(1)

(1)

(1)

Economics -- Psychological aspects.

(1)

Electronic commerce -- Psychological aspects.

(1)

Identity (Psychology)

(1)

Industrial organization (Economic theory)

(1)

Information behavior.

(1)

Internet advertising -- Psychological aspects.

(1)

Internet marketing.

(1)

Language and culture.

(1)

Marketing -- Decision making.

(1)

Marketing -- Social aspects.

(1)

(1)

Material culture.

(1)

(1)

New products -- Psychological aspects.

(1)

Object (Aesthetics)

(1)

Organizational effectiveness -- Management.

(1)

(1)

Public relations & advertising.

(1)

(1)

(1)

(1)

Semiotics -- Psychological aspects.

(1)

Semiotics -- Social aspects.

(1)

(1)

Stores, Retail -- Psychological aspects.

(1)

(1)

Themed environments.

(1)

Item Available

Advanced Search Location

{sortLabel}

	{facetName}	{results}

	{displayName}	{count}
{error}

Copyright 2020 Sirsi Corporation - Portfolio Version 5.0.2