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1. 
Cover image for Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
by 
Hawkins, Del I.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
Consumer behavior : building marketing strategy / Hawkins, Del I.
Available: Copies:
2. 
Cover image for Handbook of customer satisfaction and loyalty measurement
Handbook of customer satisfaction and loyalty measurement
by 
Hill, Nigel, 1952-
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer satisfaction -- Evaluation.
Available: Copies:
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