Consumers -- Research.

Qualitative consumer & marketing research / Belk, Russell W., author.

Consumer research methods / Fitchett, James, editor of compilation.

Product innovation toolbox : a field guide to consumer understanding and research / Beckley

Online consumer behavior : theory and research in social media, advertising, and e-tail / Close

Marketing research.

Handbook of marketing scales : multi-item measures for marketing and consumer behavior research /

Generation Y in consumer and labour markets / Parment, Anders, 1972-

Consumer behaviour / Schiffman, Leon G.

Sensory marketing : research on the sensuality of products / Krishna, Aradhna.

Brands and brand management : contemporary research perspectives / Loken, Barbara.

Interpreting consumer choice : the behavioral perspective model / Foxall, G. R.