-- A Matter of Ethics: Playing at What Cost? -- Corporate Sponsorship -- Theoretically Speaking

-- Commercialization -- Competitive balance -- Conflict -- Context -- Control -- Corporate social responsibility (CSR

; Events Sponsorship & Fundraising; Events Operations Management; Events Technology; Events Risk & Safety

customer relationship management -- Public relations, sponsorship programs, and regulations -- Internet

relations -- Crisis management -- Sponsorship -- Corporate image, identity and advertising -- Public

relations; international communications; sponsorship; pressure groups; corporate social responsbility; and

building: public relations, sponsorship, and corporate advertising -- Creating advertisements and

management (KAM) ; Corporate reputaion/identity/image ; Internet strategies ; Sales promotion ; Video

Corporate sponsorship.

Promotion. 10. Relationship Building: Public Relations, Sponsorship, and Corporate Advertising -- Pt. 4

. Crisis management / Michael Regester -- 15. Sponsorship / Margaret Nally -- 16. Education, training and