Handbook of customer satisfaction and loyalty measurement / Hill, Nigel, 1952-

Customer service : career success through customer loyalty / Timm, Paul R.

Seven power strategies for building customer loyalty / Timm, Paul R.

Harvard business review on increasing customer loyalty.

Loyalty 3.0 : how big data and gamification are revolutionizing customer and employee engagement /

Researching customer satisfaction & loyalty : how to find out what people really think / Szwarc

Predicting market success : new ways to measure customer loyalty and engage customers with your

competitive advantage -- Partnering and strategic alliances -- Customer satisfaction, retention, and loyalty

processes: measures that improve customer loyalty -- Organizational behaviour: creating a strong customer

rendered -- Promoting the interactive service experience -- Building customer loyalty through service

? Electrify your department? Increase customer loyalty, sales, and productivity while simultaneously

-- Introduction -- Defining your ideal customer -- Knowing your customer - case studies -- Reaching the end user