Mass media research / Wimmer, Roger D.

integrated marketing communications -- Managing mass communications: advertising, sales promotions, events

Discovering sociology -- Discovering sociological research -- Culture and mass media

Objectives -- Theory--Research Link -- What Is Research? -- Research Methods in Communication -- Experiments

Americans -- Racialized Media Use Habits -- The Internet as a Mass Media Venue -- Implications and

Routledge studies in environmental communication and media

Mass media -- Research -- Methodology.

Mass media -- Research -- Methodology.

Routledge research in cultural and media studies ;

Qualitative methods for health research / Green, Judith, 1961- author.

Global handbooks in media and communication research

Sex role in mass media.