Managing product life cycle in a supply chain : context, a prescription based on empirical research /

Product Life Cycle -- 10. Pricing: Understanding and Capturing Customer Value -- 11. Pricing Strategies

-- Product Life-Cycle Theory in the 21st century -- New Trade Theory -- Increasing Product Variety and

Product life cycle -- Handbooks, manuals, etc.

-- The Need for Organizational Standards -- Project Phases and the Project Life Cycle -- Product Life

; The product life cycle ; Diffusion of innovation ; Developing new products ; Pricing strategies

-- Further reading -- References -- 12.Innovation -- Introduction -- The product life cycle -- Adoption of

-- Identifying a sustainable competitive advantage -- Competitive strategies -- Strategies in the product life

Brand name products -- Management.

Contents note continued: 73.PRINCE2 -- 74.Product Life Cycle -- 75.Progress reporting -- 76

. -- Quiz. -- 3 Trade Life Cycle. -- 3.1 Pre-trade activities. -- 3.2 Inception. -- 3.3 Validation. -- 3.4

-- Advertising -- Bundling -- Durable goods -- Auctions -- The product life cycle.