Cover image for The ultimate small business guide : a resource for startups and growing businesses.
Title:
The ultimate small business guide : a resource for startups and growing businesses.
ISBN:
9780738209135
Publication Information:
New York : Basic Books, 2003.
Physical Description:
p. cm.
General Note:
Includes index.
Contents:
Planning -- Refining and Protecting Your Idea -- Setting Up or Acquiring a Business -- Finding Premises -- Figuring It Out -- Marketing Your Idea -- Working with Customers -- Communicating with Your Customers -- Growing Your Business -- Working Online -- Selling Online -- Managing Yourself and Others -- Dignified Retreats.
Abstract:
"The Ultimate Small Business Guide is one-stop shopping for anyone thinking of taking the entrepreneurial plunge or looking to grow an already established business. With hundreds of How-to's, step-by-step objective lists, and enlightening FAQs, The Ultimate Small Business Guide covers all aspects of business - from planning to launching to managing to growing."--BOOK JACKET.
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