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The psychology of advertising

Fennis, Bob Michaël, 1968- author.

Format:

Books

Publication Date

2021

Excerpt:

The psychology of advertising / Fennis, Bob Michaël, 1968- author.

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The psychology of advertising

Fennis, Bob Michaël, 1968-

Format:

Books

Publication Date

2016

Excerpt:

The psychology of advertising / Fennis, Bob Michaël, 1968-

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International marketing

Cateora, Philip R.

Digital material
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html

Format:

Books

Publication Date

2007

Excerpt:

Style, and Business Systems -- The Political Environment: A Critical Concern -- The International Legal

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International marketing

Cateora, Philip R.

Format:

Electronic Resources

Publication Date

2005

Excerpt:

-- Integrated marketing communications and international advertising -- Personal selling and sales management

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International marketing

Cateora, Philip R.

Format:

Books

Publication Date

2002

Excerpt:

communications and international advertising -- 17. Personal selling and sales management -- 18. Pricing for

Available: Copies:

International marketing

Cateora, Philip R.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html

Format:

Books

Publication Date

1999

Excerpt:

assessing global markets -- Business customs in global marketing -- The political environment : a critical

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