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1. 
Cover image for Strategic planning for public relations
Strategic planning for public relations
by 
Smith, Ronald D., 1948- author.
Format: 
Books
Publication Date 
2017
Excerpt: 
: Organizational performance; Audience engagement; Special event; Alliance and coalition; Sponsorship; Strategic
Available: Copies:
2. 
Cover image for Exploring public relations : global strategic communication
Exploring public relations : global strategic communication
by 
Tench, Ralph, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
-- Corporate image, reputation and identity -- Public relations, propaganda and the psychology of persuasion
Available: Copies:
3. 
Cover image for Events management : a developmental and managerial approach
Events management : a developmental and managerial approach
by 
Tassiopoulos, Dimitri.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670759&site=ehost-live
Format: 
Books
Publication Date 
2010
Excerpt: 
; Events Sponsorship & Fundraising; Events Operations Management; Events Technology; Events Risk & Safety
Available: Copies:
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